Men In Black 3 Knocks Avengers Off Top Spot….JUST

Men In Black 3 Knocks Avengers Off Top Spot….JUST

The Avengers has finally been knocked off it’s box office top spot with Men in Black 3 shuffling into first position over the three day weekend frame.

Sony’s $230 million dollar spending spree on MIB 3 suggests it was pretty darn confident in the action-comedy’s supposed built-in fan base. Yet The US box office shows American fans may have gone off the Smithy and Jones combo, with a disappointing $55 million taken over the weekend.

Lucky for Sony, other parts of the world are still up for a bit of alien action, with the studio reporting $132 million in takings internationally since the film’s release.

The Avengers still holds strong in second place taking $37 million this weekend; 34 per cent less than last weekend. Marvel are still laughing all the way to the bank however and can feel cosy in second place content with the knowledge that it’s likely no-one will match their profits this year (who dares to challenge me on that one?!)

Sian's love for movies spawned from having a tight mother whose generosity stretched only to hiring movies once a week for entertainment. As a pre-teen Sian spent more pocket money then she earned on cinema tickets and thus sought a job at the cinema. Over the next decade she rose to be one of the greats in her backwater, six-screen cinema complex, zooming through the ranks from candy bar wench with upselling superpowers, to pasty projectionist, to a manager rocking a pencil skirt. Sian went on to study Journalism at university though feels her popcorn shovelling days were far more educational