It’s a reunion that everyone wants to attend. It may have been almost a decade since we last trekked into Middle Earth, but if the U.S box office figures are anything to go by, it will be a long while before the story becomes legend, legend becomes myth and those things that should not have been forgotten are lost (Galadriel in FOTR. Keep up people!) In short (no pun intended!) The Hobbit opening weekend is breaking records.
Peter Jackson raked in a tasty $37.5 million in the U.S on Friday, with a staggering $13 million made in midnight screenings. Distributors Warner Bros report a chubby $57 million was made internationally on it’s opening day.
This puts The Hobbit on track to achieve a $95 to $100million opening weekend total, which would shatter the current record of $77.2 million held by I Am Legend (2007). It also puts to shame the $72.6 million made by Return of the King back in 2003 (though let us not forget the 3D ticket mark-ups giving an advantage!)
As you know we are still waiting on the Aussie release of The Hobbit with a half-arsed, semi-international release that conveniently skipped us – Rude! (Confound you Warner Bros!) Infact, everyone seemed to get it before us – Turkey, Bulgaria, Romania, Taiwan… the list goes on. Whatever happened to “we shall unite or we shall fall?” (Elrond, FOTR).
We can add to The Hobbit’s major cash haul on Boxing Day